About the project:
Solution:
Services we
provided
TIME FRAME:
32 Weeks
From Core Idea to Adaptive Brand Toolkit
The challenge was to develop a visual identity that supports a highly flexible and modular education platform. We tackled this by crafting a branding system rooted in clarity, adaptability, and user experience. This included creating a robust icon set, imagery structure, scalable color themes, and versatile templates that maintain consistency across media.
Services Cards
Branding:
A Scalable, Dynamic Identity System
Our branding team created a comprehensive visual identity that reflects the educational and innovative spirit of FOM Incept. The branding was built to be adaptable across a wide spectrum of materials—ranging from printed class kits to digital social media templates. The system is visually engaging, contemporary, and designed to evolve as the project grows.
Product Scope:
Extending Beyond Logo Design
This was not just a logo project—it was a foundational system that would influence every layer of FOM Incept’s future communications and content delivery. From color coding for educational levels to iconography for different learning paths, the branding project became a design infrastructure.
Components:
Logo and Brand Mark
Color System (Primary & Secondary)
Icon System
Typography Guidelines
Imagery and Photography Rules
Templates (Print + Digital)
Online Brand Guideline Access
Integration Strategy for Educational Materials